The norwegian icon – Kvikk Lunsj
Growing up in Norway there are two sayings that you’ll get imprinted into your brain. “Ut på tur, aldri sur” and “Det finnes ikke dårlig vær, bare dårlige klær“. These sayings mean that you are not allowed to be in a bad mood when hiking and that you are supposed to do the hike no matter the weather, you just need to dress appropriately. We do have our weekly trips out into nature every sunday and when we go hiking or skiing, we bring Kvikk Lunsj!
Fun facts about Kvikk Lunsj from Freia.no
When Kvikk Lunsj (eng. Quick Lunch) was launched in 1937, chocolate as nutrition during strenuous physical exercise was well established. Chocolate was an important provision when the polar hero Amundsen reached the South Pole in 1911.
During and after the war, between 1941 and 1949, the production of Kvikk Lunsj was stopped due to a lack of sugar and the quality of the flour.
When Norway hosted the Winter Olympics in Oslo in 1952, an incredible 10 million Quick Lunches were sold!
In the 1960s, the mountain weather rules were printed on the packaging and since then it has provided travel tips, information about sights and the Norwegian Tourist Association’s cabins around Norway’s fantastically scenic country.
Travelling to Norway
If you ever visit Norway, be sure to buy some of Freia’s awesome chocolates with you home. The absolutely best thing in the whole world is Freia Påskeegg. It’s like a piece of heaven and I’m not kidding. I eat them almost melted, the stage right before they start to melt, they might change form when you hold them and that is when they are perfect! Freia Påskeegg is only available before and during easter. My other favorites are Helnøtt, Toppris, Peanøttkubbe, Mandelstang, Krokanrull and Kong Haakon. These you can buy in normal food stores like Kiwi, Rema 1000, Coop, Meny etc.